Cookie Policy

What are cookies?

As is common practice with almost all professional websites, this site uses cookies and server logs, which are tiny digital files that are downloaded automatically to your computer, to improve your experience of using the website.

Information collected through cookies and server logs may include the date and time of your visits, the pages you viewed, the time you spent on our site, and the websites you visited just before and just after ours, as well as your IP address.

When you visit any website, that site’s server asks your computer for permission to store these digital files in a part of your hard drive specifically designated for cookies. Each website can send its own cookie to your browser if your browser’s preferences allow it, but (to protect your privacy) your browser only permits a website to access the cookies it has already sent to you, not the cookies sent to you by other sites.

This page provides more details on what information the cookies will gather from you, how we use it and why sometimes we need to store these cookies. We’ll also tell you how you can stop these cookies from being stored.

Please note that turning certain cookies off may downgrade or disable certain elements of our sites functionality.

For more general information on cookies read this Wikipedia article on Cookies.

How we use cookies

We use cookies for a variety of reasons, but the overall goal is to enhance your experience of using our site. Generally, there are no industry standard options for disabling cookies without completely disabling the functionality and features they add to our site. For that reason, we recommend that you leave all our cookies on in case you need them to provide a service that you use.

Disabling cookies

You can prevent the cookies from activating by adjusting the settings in your browser (see your browser Help for how to do this). Please be aware that disabling cookies will not only affect the functionality of our website but many also affect other websites that you visit. Therefore, we recommend you do not disable cookies, but of course this is entirely your choice.

The cookies we set

If you enter your information through a form on our site like our contact page or blog comment section, cookies may be set to remember your details for future visits or communication. To improve your experience on our website we let you set your preferences for how it works when you visit it. To remember your preferences, we set cookies so your information is recalled each time you engage with a page so improving your experience of using our website.

Third party cookies

Third party cookies are those set by organisations that are nothing to do with our practice or our website. These are normally cookies used by large organisations like Google or Facebook for marketing or analytics purposes.

Which third party cookies do we use?

We use the following third party cookies:

Google

We use various products and features provided by Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google").

Google Analytics

Our website uses the analytics service Google Analytics. It uses "cookies", which are text files placed on your computer, to help the website analyse how users use our website. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States.

On behalf of the website provider Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage to the website provider. Google will not associate your IP address with any other data held by Google. You may refuse the use of cookies by selecting the appropriate settings on your browser. However, please note that if you do this, you may not be able to use the full functionality of this website.

Further information concerning the terms and conditions of use and data privacy can be found at http://www.google.com/analytics/terms/gb.html.

Google Dynamic Remarketing

We may use Google Dynamic Remarketing to advertise across the Internet, in particular on the Google Display Network. Dynamic remarketing will display ads to you based on what parts of our websites you have viewed by placing a cookie on your web browser. This cookie does not in any way identify you or give access to your computer or mobile device. The cookie is used to indicate to other websites that "This user visited a particular page, so show them ads relating to that page." Google Dynamic Remarketing allows us to tailor our marketing to better suit your needs and only display ads that are relevant to you.

If you do not wish to see targeted ads, you can opt out of Google's use of cookies by visiting Google's Ads Settings. For further information visit Google's privacy policy.

DoubleClick by Google

DoubleClick uses cookies to enable interest-based advertisements. The cookies identify which ad has been shown in the browser and whether you have accessed a website through an ad. The cookies do not collect personal information. If you do not wish to see interest-based ads, you can opt out of Google's use of cookies by visiting Google's Ads Settings. For further information visit Google's privacy policy.

Facebook

We may also use retargeting tags and Custom Audience provided by the company Facebook Inc. (1601 S. California Avenue, Palo Alto, CA 94304 USA, "Facebook").

Facebook Custom Audiences

In the context of interest-based online advertising, we may use the product Facebook Custom Audiences. For this purpose, a non-reversible and non-personal checksum (hash value) is generated from your usage data. That hash value can be transmitted to Facebook for analysis and marketing purposes. The collected information contain your activities on the website (e.g. browsing behaviour, visited subpages, etc.). Your IP address is transmitted as well and used for geographical controlling of advertising. The data collected is only transmitted encrypted to Facebook and is anonymous to us, which means the personal data of individual users are not visible to us.

For more information about the privacy policy of Facebook and Custom Audience, please check https://www.facebook.com/about/privacy/ or https://www.facebook.com/business/a/online-sales/custom-audiences-website.

Facebook Exchange FBX

When you visit our websites with the help of remarketing tags, a direct connection between your browser and the Facebook server is established. Facebook gets the information that you have visited our website with your IP address. This allows Facebook to assign your visit to our website to your user account. The information thus obtained we can use for the display of Facebook Ads. We point out that we as provider of the website have no knowledge of the content of the transmitted data and the use of it by Facebook.

Facebook Conversion Tracking Pixel

This tool allows us to follow the actions of users after they are redirected to a provider's website by clicking on a Facebook advertisement. We are thus able to record the efficacy of Facebook advertisements for statistical and market research purposes. The collected data remain anonymous. This means that we cannot see the personal data of any individual user. However, the collected data are saved and processed by Facebook. We are informing you on this matter according to our information at this time. Facebook is able to connect the data with your Facebook account and use the data for their own advertising purposes, in accordance with Facebook's privacy policy found under: https://www.facebook.com/about/privacy/. Facebook Conversion Tracking also allows Facebook and its partners to show you advertisements on and outside Facebook. In addition, a cookie will be saved onto your computer for these purposes.

By using our practice website you agree to the data processing associated with the integration of Facebook Pixel.

Other social media

We also use social media buttons and/or plugins on this site that allow you to connect with your social network in various ways. For these to work the following social media sites including Twitter, Facebook, Instagram, Pinterest, LinkedIn and Reddit will set cookies through our site which may be used to enhance your profile on their site or to contribute to the data they hold for various purposes outlined in their respective privacy policies.